DEBBIE HALL
NEW BUSINESS MANAGER
Debbie has been employed within the Newstrade since 1987. The majority of her experience derived from seventeen years in Wholesale at Dawson News, the last seven years of which were spent as the Marketforce Account Manager.
Debbie joined Marketforce in 2004 in the role of Group Circulation Manager, working on the Future Publishing account. In May 2007 Debbie was appointed New Business Manager, the first time for a number of years that Marketforce have a dedicated person in that role.
Her new role has many facets. Primarily, she is responsible for actively seeking out new business opportunities, be that existing publishers already established in the Newstrade or alternatively, guiding new entrants to our Industry through the complexities of the Trade.
Debbie also ensures that all the key developments within the Marketforce Business are well publicised and communicated throughout the Trade. PR and advertising requirements also fall within her role.
Debbie comments: "Marketforce is made up of extremely professional and knowledgeable teams, who know their markets and understand the business inside out. We have the capability to coach and guide our publisher clients through the minefield of the Newstrade supply chain. We understand this can be an overwhelming industry for small or large publishers; however we have the knowledge, guidance and expertise to help cope with all complexities and constraints involved.
We are committed to ensuring our clients receive a flexible, tailored and effective service. We work constantly to develop new state of the art allocation systems to benefit our clients and provide industry leading data and advice through our Total Market Database which analyses category and title level information.
We have the No 1 retail team in the Trade who champion the magazine category in each channel, format and retailer and who drive competitive advantage through strong retail relationships.
Our aim is simple, to sell more magazines!"