Our People

ANGELIQUE FOWLIE

NATIONAL ACCOUNT MANAGER

Angelique joined Marketforce in 2003 from her role within International Licensing for parent company IPC Media, having previously spent over five years at Seymour in UK & Export Circulation and Territory Management.

National Account Managers (NAM) are the primary contact between retailers and Marketforce, and consequently publishers. The position involves agreeing joint business plans to drive sales and deliver best in class operational standards. The NAM is responsible for negotiating product listings and promotions, as well as selling in new launches and exclusive retail products.

Angelique is responsible for the day-to-day management of a specific retail account. Her primary role is to build a strong and mutually beneficial relationship with the retailer. In order to do this Angelique has to have a deep understanding of the retailer, their shopper and also ensure that publisher objectives and strategies are tailored to the retailer, therefore encouraging collective responsibility in delivering shared objectives.

In her role as a NAM, Angelique works alongside a dedicated Category Management team and interacts with all other Marketforce departments to devise and implement business plans.

Angelique comments: "We have the largest and most experienced Retail Sales teams in the industry. Marketforce offers key retail groups an individual, bespoke service from an experienced and professional National Accounts Manager. A ratio envied by our competitors, hence having recently been voted the number one distribution company in the industry for a third year running by the independent Wessenden Report".